Crossover with NBA Top Shot
Q9. Which Flow NFT projects appear to have the most crossover of buyers with NBA Top Shot addresses?
Introduction
Sports enthusiasts may buy, sell, and trade clips of their favorite basketball games on NBA Top Shot, an NFT marketplace for this type of activity. NBA Top Shot, a collaboration between the NBA and Dapper Labs, the developers of CryptoKitties, will debut in 2020. NBA superstars Michael Jordan, Kevin Durant, and Klay Thompson are among the high-profile investors.
In the current dashboard I trying to look at:
-
Is NBA Top Shot an effective onboarding tool in getting users interested into other Flow collections?
-
Does this crossover tend to come from Top Shot "whales", or does the crossover come from average to smaller players?
-
How can Flow projects better attract liquidity from Top Shot players?
More than 36.2k different players are registered with NBA TopShot NFT.
More than 15.75k distinctive crossovers may be found between NBA Top Shot and other NFT Collections on FLOW.
You can view the top NFT projects that look to have a crossover of purchasers with NBA Top Shot addresses in the above donut chart. PackNFT has the biggest percentage of crossover purchasers, with more than 39 percent of all NFT buyers on FLOW being crossover buyers. NBA Top Shot buyers make up this percentage. The second one is RCRDSPNFT, which has 3936 crossover purchasers and accounts for 25% of total buyers. Allday comes in third with 3491, and more than 22% of shares.
The figure in the above is an overview of the daily buying actions of NBA TopShot crossover purchasers from FLOW markets. As can be seen, the majority of crossovers participate in everyday purchase activities from Flow marketplaces. A majority of everyday crossovers are UDC-NFTs and AllDay buyers. The most crossovers are seen in RCRDSHPNFT and PackNFT, and as you can see, those crossovers buy up those collections in just three days.
In the above bar chart, the total daily number of sales is broken down according to crossover customers and non-crossover customers. Evidently, the NBA TOP shot featured a useful onboarding element that encouraged viewers to explore other Flow collections. It is true that there are not a significant number of crossover activities; however, In average 10 percent of users of other collections originate from NBA Top Shot.
who the big Players were and who the smaller Players were? According to the figure that found above, more than 82 percent of Crossovers are considered to be little players, while 17.2 percent are considered to be whales.
Findings
Fifty percent of all those who have purchased NBA top shot cards have also added at least one card from the National Football League to their collections of other sports trading cards. More than forty percent of these crossovers are thought to be the same as PACNFT, according to some estimations. The NBA all-star was able to contribute to the expansion of the FLOW markets as well as other NFTs through their contributions.