The charts above cover the daily dynamics of traded volume, encompassing both buy and sell transactions of users' keys. The app experienced a brisk start, gaining significant momentum in the first few days, with a peak on August 21st, where it saw over $15 million in traded volume through 525,000 transactions.

Following this rapid surge in popularity, the activity remained relatively subdued until September 9th.

Chart on the left shows the dynamics of protocol TVL(Total Value Locked) whereas right one displays DAU(Daily Active Users) metric

TVL is calculated as the amount of ETH held in the 0xcf205808ed36593aa40a44f10c7f7c2f67d4a4d4 address, which users interact with when trading keys.

The TVL exhibited a consistent upward trend until it experienced a sharp increase between August 19th and 21st. Following this period of high activity, the TVL fluctuated around a value of $6 million until September 3rd when it began to steadily increase, with some notable spikes, ultimately reaching $30 million by September 13th.

In terms of user activity, the app successfully onboarded more than 150,000 users in total, with the majority of new users joining between August 19th and 23rd. Impressively, these users are not only joining but also actively returning to interact with the app. Despite the heightened activity that began on September 9th, it's worth noting that this time it resulted in fewer new users compared to the period from August 19th to 23rd. This suggests that the DAU metric was primarily influenced by the returning user base.

The tables above present leaderboards of users who have earned the most revenue from their key trades, as well as the most active users who have traded and paid the highest fees.

Interestingly, most of the users on the Revenue Leaderboard joined the platform in its early days, although there are a few users who joined even at the end of August.

Notably, 0xfd7232e66a69e1ae01e1e0ea8fab4776e2d325a9 stands out not only for having the highest revenue but also for having the maximum supply of keys and, consequently, the highest key price, reaching almost $15,000. This places him as a clear leader among the others.

This section presents comprehensive statistics on users' investments, including ROI percentage, actual ROI in USD, and the total Earned/Lost value in USD.

The ROI in USD was simply calculated as the sum of the sold amount of keys in $USD and the holding amount of keys in $USD (current price) minus the bought amount of keys in $USD. Meanwhile, the ROI in percentage was calculated by taking the same sum (sold amount of keys in $USD + holding amount of keys in $USD - bought amount of keys in $USD) and dividing it by the bought amount of keys in $USD.

As of now, the Average ROI in percentage is 127%, while the Median ROI is significantly lower at only 12%. In terms of actual ROI values, the Average stands at $405, whereas the Median is much lower, at just $1.

Considering users who spent more then 0$ on keys almost 40k of users earned and the remaining 28k lost from the investing in Friend.Tech. In total users earned $33.8 millions (most of them still holds the keys) and lost $6.3 millions

This chart displays wallet distribution broken down by actual ROI in $USD for users investments in Friend.Tech keys.

The distribution of wallets does not reveal pronounced patterns. Among users who experienced losses, the d. ROI between -10% and -40% and e. ROI between 0% and -10% groups are notably well-represented. Conversely, among users who earned, the majority fall into the g. ROI between 10% and 50% and i. ROI between 100% and 500% groups.

This chart offers wallet distribution broken down by actual ROI in $USD for users investments in Friend.Tech keys.

The distribution of wallets is following a normal distribution pattern. As a result, the majority of users fall into the categories of f. Lost 0-100$ and g. Earned 0-100$, with these groups having the largest number of wallets. It's noteworthy that the groups representing users who earned money comprise a greater number of wallets compared to the same categories on oposite side.

The chart on the left depicts daily protocol flows in USD, where Inflows USD represents the amount of ETH that entered the protocol contract through key purchases, while Outflow USD represents the amount of ETH that left the contract through sells. Net USD is calculated as Inflows USD minus Outflow USD. On the right-hand side, the chart displays the associated generated fees.

It's worth noting that the significant increase in trading volume observed from September 9th to 13th was primarily driven by buy events, resulting in sharp surges in Total Value Locked (TVL)..

For each trade, the platform applies a 10% fee, and as a result, the dynamics of fees generated closely follow the pattern of trade volume. Out of the total fees generated, which currently stands at $15.6 million, $7.8 million is allocated to Protocol Revenue, with the remaining 50% directed to the subjects or creators, representing the entity whose keys are being traded.