Methodology

• Find all the NFT Topshot buyers from flow.core.fact_nft_sales
• Find all NFT non-Topshot buyers from flow.core.fact_nft_sales which are common with the NFT Topshot buyers.
• For Whales or average, we define Whale as a wallet with more than 1000 Topshot NFTs.

Which Flow NFT projects appear to have the most crossover of buyers with NBA Top Shot addresses?

• PackNFT is the most common project with 6.1K overlapping wallets, followed by RCRDSHPNFT with 3.6K overlapping wallets.
• There are 34 projects in total, all of them are given below in the table.

Is NBA Top Shot an effective onboarding tool in getting users interested into other Flow collections?

• I would say given that there is considerable overlap between TopShot and other collections, I would say yes, it has been an effective onboarding tool.
• Also, given the exposure of the NFTs in the NBA games, it is infact a very effective way.

Does this crossover tend to come from Top Shot "whales", or does the crossover come from average to smaller players?

• We define whales as a wallet with > 1K Topshot NFTs.
• Looking at the charts below, we can easily determine that most of the cross-over comes from average users.
• Whales only account for 0.261% of the total cross over wallets.
• Whale also are in a cross over in a very few projects.

How can Flow projects better attract liquidity from Top Shot players?

• I think FLOW can do better in attracting more liquidity by incentivizing Top Shot Players who buy Top Shot NFTs to give them special privileges, and encourage them to use/display the NFTs widely on the social media.